Corporate Clients
Through our Corporate Sector practice, we assist local and international firms of all sizes build sales and generate revenues in the target markets. Our services go beyond lead generation, we believe in partnering our clients from the first to the last mile. We understand that traditional lead generation methods will not deliver the required results in today’s environment of heightened competition. Lead generation methods will have to complement specific marketing strategies tailored for each industry, market and end-client segment (B2B or B2C). Our in-house economists, market research partners and senior on-ground personnel in different markets continuously produce and update research on macro-economic aspects, as well as specific research on the ICT, Renewable Energy, Advanced Manufacturing, Life Sciences/Biotech and Food & Beverages sectors within these markets. We complement this view of the markets with research on the competitive and changing customer preferences trends in the markets. One of the key reasons for our efficient and effective Lead Generation solutions is that a high portion of our time and resources is spent on primary, secondary and third-party independent research, in order to develop a deep, firm-wide understanding of the markets and industries that we cater to.
Based on our understanding of the target industries across multiple countries, we chalk out a customized marketing and lead generation strategy with the clients to build a sustainable pipeline of qualified and accredited leads.
Our set of services to the corporate sector includes the following:
• Market entry and lead generation services for a new business entering a new geography or a new product/service line
• Lead generation to arrange sales meetings or plan trips
• In-market representation on behalf of a business
• Outsourcing of complete sales and lead generation activities of a new or established business
• On-going lead generation services for established businesses
• We are equally adept at targeting both the B2B and B2C end-client segments
Based on the target industry, end-client segment and the type of service required, we work closely with the client to chalk out a tailored strategy to deliver the results. Our execution activities are supported by the latest client reporting and project management tools.